In financial terms Return on Investment(ROI) is the calculation used to determine,
A) The increase in profit on an advertised product
B) The profit received for a particular product in share market
C) The relative efficacy of an ad campaign
D) The return of revenue after an ad campaign
Correct Answer:
Verified
Q7: What defines PPC (in online arena)?
A) Pay
Q8: An online advertising strategy, which analyse a
Q9: The number or percentage of individuals or
Q10: What is called as overrun?
A) The ad
Q11: In advertising jargon 'premium' means;
A) The amount
Q12: The individuals in the print media audience
Q13: What is self-mailer?
A) An e-mail scheduled to
Q14: 'Sixty' is an advertising jargon, which means;
A)
Q15: Who heads the ad team?
A) Creative director
B)
Q16: _is the time used for the commercial
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