During the 1930s,sampling became a serious methodological issue in marketing research.
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Q6: Researchers must develop a data-collection procedure that
Q7: A systematic approach to researching the information
Q8: Exploratory research can be helpful in identifying
Q9: Decisions must aim at solving problems or
Q10: The purpose of marketing research is to
Q12: One of the steps in the research
Q13: Exploratory research can be used as an
Q14: Because of their role in collecting,analyzing,and reporting
Q15: In practice,decision-making rarely relies wholly on an
Q16: The main disadvantage of the integrated structure
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