_______________ studies determine the proportion of total sales received by both a company and its competitors,in terms of units,volume,and total dollar sales
A) Consumer profile
B) Market share
C) Market potential
D) Distribution research

Question

Quizplus · Accepted Answer

Market share studies provide information about the size of a particular company's sales compared to the competition and to the industry.

_______________ Studies Determine the Proportion of Total Sales Received by Both