While cross-cultured market research is expensive,it is worthwhile before a product launch is attempted.

Question

Quizplus · Accepted Answer

Cross-cultured market research can help a company understand the needs, preferences, and cultural differences of the target market before launching a product, which can ultimately lead to a more successful launch and better return on investment. While it may be expensive, the benefits make it a worthwhile investment.

While Cross-Cultured Market Research Is Expensive,it Is Worthwhile Before a Product