Competition of the behaviour targeted by an intervention remains a key ingredient to success for social marketers. Competition can include?
A) Direct competing behaviour.
B) Indirect competing behaviour.
C) Resources, perceptions and attitudes.
D) Both a and b.
E) Options a, b and c.
Correct Answer:
Verified
Q21: A healthy eating campaign uses an advertising
Q22: A sustained advertising campaign in the United
Q23: Which of the following statements about the
Q24: University students are targeted with alcohol-free events
Q25: University students are targeted with alcohol-free events
Q27: The three main social marketing streams are
Q28: Downstream social marketing campaigns:
A) focus on creating
Q29: Midstream social marketing campaigns:
A) focus on creating
Q30: A social marketing campaign which sends regular
Q31: Upstream social marketing campaigns:
A) focus on influencing
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