_____ is a form of price competition aimed at improving the ratio of a product's benefits to its price and related costs.
A) Fair-trade pricing
B) Psychological pricing
C) Cost-plus pricing
D) Penetration pricing
E) Value pricing

Question

Quizplus · Accepted Answer

Value pricing is focused on improving the product's benefits relative to its price and associated costs, aiming to offer consumers better value for their money.

_____ Is a Form of Price Competition Aimed at Improving