What does a company focus on when it embraces a marketing orientation?
A) leadership in socially responsible marketing
B) promotions to maximize market share
C) maximization of customer options
D) satisfying customer needs better than the competition can
E) selling product benefits as the key to greatest profitability
Correct Answer:
Verified
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A) only the
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Q53: Conducting business in a socially responsible manner
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Q56: What is the name for the business
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