The AIDA approach is an acronym for
A) Action, Interest, Desire, and Attention
B) Attraction, Interest, Desire, and Action
C) Attention, Interest, Desire, and Action
D) Attraction, Invitation, Desire, and Attention
Correct Answer:
Verified
Q20: An appeal that uses facts and statistics
Q21: A television commercial that shows young people
Q22: Tests of the validity of evidence include
Q23: Poorly organized messages can send all of
Q24: Three common types of conclusions are
A) Goodwill,
Q26: When organizing a persuasive message to a
Q27: When writing email messages, you should
A) Worry
Q28: When making decisions about the use of
Q29: Chunking provides all of the following benefits,
Q30: Bulleted lists should be used
A) As a
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