The alternatives actively considered during a consumer's choice process are the ________ set.
A) inert
B) evoked
C) evaluative
D) consideration

Name: The alternatives actively considered during a consumer's choice process are the ________ set. A) inert B) evoked C) evaluative D) consideration
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The alternatives actively considered during a consumer's choice process are the consideration set. The other options (inert, evoked, evaluative) refer to different stages in the consumer decision-making process.

The Alternatives Actively Considered During a Consumer's Choice Process Are