A nationwide coffee retailer runs ads and posts signs in its coffee shops noting that cups are made from recyclable materials and coffees are organically grown by free-market producers.What kind of marketing element does this involve?

Question

Quizplus · Accepted Answer

This involves the green marketing element, as the company is promoting environmentally conscious practices in their product materials and sourcing methods.

A Nationwide Coffee Retailer Runs Ads and Posts Signs in Its