What is the definition of a creative execution?
A) In-your-face advertising,or attitude
B) A campaign's creative platform or blueprint
C) A statement of the advertising or communication objective
D) A document that sets boundaries for the creative team
E) The form in which an ad's message is presented
Correct Answer:
Verified
Q29: To be believable,a rational selling premise needs
Q30: Which of the following is NOT included
Q31: Which of the following can create stopping
Q32: _ advertising is used to create a
Q33: Which advertising format is an elaborate version
Q35: A product-focused strategy based on a statement
Q36: Which type of message format tries to
Q37: The creative strategy and key execution details
Q38: The end result of persuasion is _.
A)benefit
B)belief
C)conviction
D)sales
Q39: Which of the following is NOT a
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