The focus of the problem-solver stage is to:
A)identify buyer's needs and present products which best meet those needs.
B)persuade customers to buy the best product.
C)emphasize the peddling of the products.
D)convince any and all market members to buy the offered product.
E)overcome buyer's objections and make the sale.

Question

Quizplus · Accepted Answer

The problem-solver stage in sales focuses on identifying the buyer's needs and presenting products that best meet those needs, rather than just persuading or convincing them to buy any product.

The Focus of the Problem-Solver Stage Is To