Shaun recommends that the organization do everything it can to lower the organizational costs required to produce widgets while still charging customers the same price for the product.Shaun is recommending the ________ strategy.
A)cost cutting
B)cost leadership
C)differentiation
D)niche

Question

Quizplus · Accepted Answer

Shaun is recommending the cost leadership strategy, which aims to reduce costs as much as possible while maintaining the same price for the product, in order to achieve a competitive advantage. This strategy is often used by companies that produce standardized products and compete on price.

Shaun Recommends That the Organization Do Everything It Can to Lower