When the sports marketer is conducting an information search,he/she will use external sources.All of the following are examples of external sources EXCEPT _____.
A) personal sources
B) marketing sources
C) experiential sources
D) situational sources
E) none of the above

Question

Quizplus · Accepted Answer

Situational sources are not typically considered external sources of information in the context of a sports marketer's information search. External sources usually include personal, marketing, and experiential sources.

When the Sports Marketer Is Conducting an Information Search,he/she Will