Brand loyalty is one of the most important concepts for the sports marketers because it refers to repeat purchases of one brand over others.
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Q9: Sports products,in general,tend to _.
A) be more
Q10: Product design for sports products includes _.
A)
Q11: Branding is a name,design,symbol,or any combination that
Q12: A(n)_ identifies that a sports organization has
Q13: The _ interact(s)with each other to produce
Q15: The first step in the sport branding
Q16: When the athletic-shoe chain,Athlete's Foot,demonstrates the quality
Q17: According to the text,the sports product characteristics
Q18: Branding is used to _.
A) differentiate a
Q19: Which of the following is NOT a
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