_____ refers to consumers' general perceptions of the quality of products made in a given country.

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The country-of-origin effect refers to consumers' general perceptions of the quality of products made in a given country. The halo effect refers to a cognitive bias in which the perception of one quality (such as attractiveness) influences the perception of other qualities. Cross-selling is a sales strategy in which a company promotes additional products to customers who have already made a purchase. Global imaging is a branding strategy in which a company presents a consistent image across all markets. The Central Hudson test is a legal test used to determine the constitutionality of government restrictions on commercial speech.

_____ Refers to Consumers' General Perceptions of the Quality of Products