What did Shimano do when sales of the coaster bicycle flattened?
A)They abandoned the product concept.
B)They started the implementation phase again.
C)They started a new round of inspiration, ideation, and implementation around the key product weaknesses.
D)They started a new round of inspiration, ideation, and implementation on the original design challenge.

Question

Quizplus · Accepted Answer

Based on the given options, option C seems to be the best choice as it suggests that Shimano identified the weaknesses in the product and started a new round of inspiration, ideation, and implementation to overcome them. This shows that they did not give up on the product concept but instead focused on refining it to improve sales. Option D is also a possibility, but it is less likely unless the original design challenge was identified as a major weakness that needed to be addressed.

What Did Shimano Do When Sales of the Coaster Bicycle