The term "customer contact" refers to the ________.
A) handling of the product by the customer
B) influence the customer has on service design
C) amount of time spent waiting in the system
D) physical presence of the customer in the system

Question

Quizplus · Accepted Answer

Customer contact refers to the physical presence of the customer in the system, such as when they interact with employees or use self-service technology. It does not refer to the handling of the product, the customer's influence on service design, or the amount of time spent waiting in the system.

The Term "Customer Contact" Refers to the ________