What term describes when a firm sells a combination of goods and services together,but not individually?
A)Packaging
B)Combining
C)Bundling
D)Mixing
E)Assembling

Question

Quizplus · Accepted Answer

Bundling refers to the marketing practice of selling several products or services as a single combined unit. The products may be complementary to each other and are sold together, often at a discount, to encourage consumers to purchase the package rather than just one item.

What Term Describes When a Firm Sells a Combination of Goods