The more complex a product is to understand and use, the slower its rate of diffusion tends to be.

Question

Quizplus · Accepted Answer

This statement is true as products that are easier to understand and use are likely to be adopted more quickly by consumers, while those that require more effort or specialized knowledge may have a slower rate of diffusion. This is because consumers are more likely to try products that are easy to use and have clear benefits, while they may be hesitant to invest time and money in products that are difficult to understand or require significant effort to use.

The More Complex a Product Is to Understand and Use