Reciprocation is a principle of influence whereby people determine what is right, correct, or desirable by seeing what others do.
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Q1: Internal and external persuasive messages contain many
Q3: Your colleagues and customers will be more
Q9: Understanding the needs and values of others
Q10: Price is one of the least common
Q12: When the statements in a message contain
Q12: Internal persuasive messages tend to be less
Q13: Compared to you-voice, we-voice is more effective
Q16: The model used most successfully for mass
Q17: Authority is a principle of influence whereby
Q19: In internal persuasive messages, expressing confidence in
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