Question 1

Customer relationship management involves managing all aspects of a customer's relationship with an organization to increase customer ____________ and retention and an organization's profitability.

Accepted Answer

The answer of Customer relationship management involves managing all aspects...

Question 2

Which application's primary business benefits include forecasting, planning, purchasing, material management, warehousing, inventory, and distribution?

Accepted Answer

An ERP application's primary business benefits include forecasting, planning, purchasing, material management, warehousing, inventory, and distribution.

Question 3

Supply chain management involves the management of ___________ flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability.

Accepted Answer

The answer of Supply chain management involves the management of...

Question 4

_________ technologies help organizations identify their customers across applications.

Accepted Answer

The answer of _________ technologies help organizations identify their customers...

Question 5

"Why did sales not meet forecasts?" is an example of _________ technologies in CRM.

Accepted Answer

The answer of "Why did sales not meet forecasts?" is...

Question 6

___________ CRM supports back-office operations and strategic analysis and includes all systems that do not deal directly with the customers.

Accepted Answer

The answer of ___________ CRM supports back-office operations and strategic...

Question 7

Which application's primary business benefits include sales forecasts, sales strategies, and marketing campaigns?

Accepted Answer

A CRM application's primary business benefits include sales forecasts, sales strategies, and marketing campaigns.

Question 8

The three phases of CRM include (1) reporting, (2) ____________, and (3) predicting.

Accepted Answer

The answer of The three phases of CRM include (1)...

Question 9

Who are the primary users of ERP systems?

Accepted Answer

The primary users of ERP systems are accounting, finance, logistics, and production.

Question 10

Materials flow from suppliers and their _______________ suppliers at all levels.

Accepted Answer

The answer of Materials flow from suppliers and their _______________...

Question 11

An organization can find its most valuable customers by using a formula that industry insiders call recency, ______________, and monetary value.

Accepted Answer

The answer of An organization can find its most valuable...

Question 12

Supply chain ________ management enables an organization to react more quickly to resolve supply chain issues.

Accepted Answer

The answer of Supply chain ________ management enables an organization...

Question 13

Collaborative ___________ planning helps organizations reduce their investment in inventory, while improving customer satisfaction through product availability.

Accepted Answer

The answer of Collaborative ___________ planning helps organizations reduce their...

Question 14

Collaborative ______________ allows an organization to reduce the cost and time required during the design process of a product.

Accepted Answer

The answer of Collaborative ______________ allows an organization to reduce...

Question 15

Distribution of products flow from customers and their _____________ customers at all levels.

Accepted Answer

The answer of Distribution of products flow from customers and...

Question 16

___________ CRM supports traditional transactional processing for day-to-day front-office operations or systems that deal directly with the customers.

Accepted Answer

The answer of ___________ CRM supports traditional transactional processing for...

Question 17

___________-office operations deal directly with the customer.

Accepted Answer

The answer of ___________-office operations deal directly with the customer....

Question 18

What are the primary business benefits of an ERP system?

Accepted Answer

The primary business benefits of an ERP system include forecasting, planning, purchasing, material management, warehousing, inventory, and distribution.

Question 19

Selling ________ management applies technology to the activities in the order life cycle from inquiry to sale.

Accepted Answer

The answer of Selling ________ management applies technology to the...

Question 20

Which application's primary business benefits include market demand, resource and capacity constraints, and real-time scheduling?

Accepted Answer

An SCM application's primary business benefits include market demand, resource and capacity constraints, and real-time scheduling.

Quiz 8: Enterprise Applications: Business Communications