
The behavioral intentions model explicitly focuses on the consumer's attitude toward the object rather than the attitude toward the behavior of buying.
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Q2: Buying a product because it delivers a
Q12: The ego-defensive function of attitudes enables a
Q13: The theory of planned action expands upon
Q15: The ATO approach is known as a
Q16: As the length of time between attitude
Q16: Attitude-behavior models tend to perform very well
Q17: Attitude auditing refers to the extent to
Q18: Impulse purchases are never motivated by feelings.
Q19: In the attitude-toward-the-object (ATO)model,the belief ratings (b)do
Q24: Attitudes motivate people to behave in relatively
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