Buying a product because it delivers a specific benefit is an example of the value-expressive function of attitudes.
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Q1: High levels of humor can cause consumers
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Q4: Impulse purchases can be explained from the
Q5: Changing evaluations of an attribute is easier
Q6: The basic premise of balance theory is
Q7: In the high-involvement hierarchy, a consumer forms
Q8: The utilitarian function of attitudes enables consumers
Q9: In the attitude-toward-the-object (ATO) model, the belief
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Q11: The value-expressive function of attitudes provides a
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