General Electric's NBC division acquired Universal Studios and the highest executive who approved this acquisition was most likely GE's CEO.This decision is the direct result of _____ planning process at GE.

Question

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The acquisition of Universal Studios by NBC is a significant long-term decision that affects the overall direction and goals of the company. This aligns with the definition of strategic planning, which involves setting long-term objectives and determining the best course of action to achieve them. Therefore, the highest executive who approved this acquisition likely engaged in strategic planning.

General Electric's NBC Division Acquired Universal Studios and the Highest