Four kinds of barriers face consumer services marketers in the global marketplace.Which of the following of these barriers is in force when a foreign market requires that services (such as banking or insurance)originate within the foreign market itself and not from outside sources?

Question

Quizplus · Accepted Answer

This is an example of protectionism, where a foreign market imposes regulations or policies that limit the entry of foreign services to protect local industries or companies. In this case, the market requires that services originate within the country, limiting competition from outside sources.

Four Kinds of Barriers Face Consumer Services Marketers in the Global