When AT&T decided to buy Media One, a cable company, it was pursuing a
A) functional-level strategy.
B) internal growth strategy.
C) multi-domestic strategy.
D) corporate-level strategy.
E) business-level strategy.

Question

Quizplus · Accepted Answer

The decision to acquire Media One represents a corporate-level strategy, as it involves the acquisition of a company that operates in a different industry (cable) than AT&T's core business (telecommunications). This move is intended to expand AT&T's operations and market share through vertical integration.

When AT&T Decided to Buy Media One, a Cable Company