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Marketing Study Set 5
Quiz 3: Scanning the Marketing Environment
Path 4
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Question 101
Multiple Choice
During a recessionary period, which of the following economic behavior would be expected?
Question 102
Multiple Choice
Income used to buy luxury items such as a Cunard cruise is referred to as
Question 103
Multiple Choice
The recent large decline in __________ has caused consumers to adjust their spending in other categories.
Question 104
Multiple Choice
In 1970, the typical U.S. household earned about $8,700. In 2013, the typical U.S. household earned about $51,939. If adjusted for inflation, the gross income of the typical U.S. household in 2013 relative to 1970 has