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M International Business
Quiz 10: International Competitive Strategy
Path 4
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Question 21
True/False
Scenario analysis can help managers to break away from their existing view of the world and envision alternatives that might lie outside their traditional frame of reference.
Question 22
True/False
Scenarios are a particularly useful approach for international companies that face high levels of change and uncertainty,because they allow management to anticipate and prepare for opportunities and threats by predicting and controlling for these developments.
Question 23
True/False
The planning process that begins at the highest level in the organization and continues downward is top-down planning.
Question 24
True/False
Sales forecasts are both a control and planning technique.
Question 25
True/False
Policies are broad guidelines issued by upper management for the purpose of assisting lower-level managers in handling recurring problems.
Question 26
True/False
Scenarios are multiple,plausible stories for probable futures.
Question 27
True/False
Two prominent features of the strategic plan are sales forecasts and the mission statement.
Question 28
True/False
Procedures are broad guidelines issued by upper management for the purpose of assisting lower-level managers in handling non-recurring problems.
Question 29
True/False
Because of the rapidity of changes in the uncontrollable variables,many managers have turned to contingency plans,which are multiple,plausible stories for probable futures.
Question 30
True/False
A benefit of global strategies is their ability to adjust quickly and effectively to changes in customer needs across national or regional markets.
Question 31
True/False
Historically,more aspects of marketing have been standardized and coordinated worldwide by companies than has been the case for other value chain activities such as research and development and manufacturing.
Question 32
True/False
Objectives must be quantified in order to be useful.
Question 33
True/False
A multidomestic strategy tends to be used when a company simultaneously confronts pressures for cost effectiveness and local adaptation.
Question 34
True/False
Companies pursuing a home replication strategy typically centralize product development functions in their home country and then transfer innovations to foreign markets in order to capture additional value.
Question 35
True/False
measures of the effectiveness of the company's personnel,within and across the firm's international network of operations,in performing their assigned jobs.
Question 36
True/False
With a multidomestic strategy,the cost and complexity of coordinating a range of different strategies and product offerings across national and regional markets can be substantial.
Question 37
True/False
Contingency plans are developed in some firms for the best and worst case scenarios and for critical events.
Question 38
True/False
Tactical/operational plans are more detailed than strategic plans.
Question 39
True/False
When developing and assessing strategic alternatives,it is important to remember that companies competing in international markets confront two opposing forces: reduction of costs and adaptation to local markets.