What is implemented by firms that focus on the rate at which their profits are generated relative to their investments rather than the absolute level of profits?
A)Maximizing profits strategy
B)Target return pricing strategy
C)Value-based strategy
D)Competitive parity strategy
E)Target profit pricing strategy

Question

Quizplus · Accepted Answer

Target return pricing strategy focuses on achieving a specific return on investment (ROI), emphasizing the rate of profit generation relative to investments rather than just the absolute profit amount.

What Is Implemented by Firms That Focus on the Rate