Rhonda Wells is a relationship manager at Orbit Bank in California.She needs to write to a customer to let him know that his application for an increase in credit limit has been approved.In her message,she includes information about the company's history and testimonials from other valued customers.What is Wells' secondary purpose of including this additional information?
A) Building a good image of her organization
B) Cementing a good relationship with her manager
C) Making the receiver view the information positively
D) Providing good news to the customer
E) Having the receiver view the information neutrally

Question

Quizplus · Accepted Answer

A simple informative or good news message usually has several purposes. The secondary purposes include building a good image of the sender, building a good image of the sender's organization, and cementing a good relationship between the sender and the receiver.

Rhonda Wells Is a Relationship Manager at Orbit Bank in California.She