initial purchase of a product by a consumer is referred to as a(n)_________.

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The initial purchase of a product by a consumer is referred to as a trial. This is when a consumer tries a product for the first time and decides whether or not to continue using it. Product sampling refers to giving out free samples of a product for consumers to try before they buy. First buy and examination period are not commonly used terms in this context. Assessment may refer to a consumer's evaluation of the product after multiple uses, but not the initial purchase.

Initial Purchase of a Product by a Consumer Is Referred