Television Advertisement Shows Several Teenagers Searching Through the Refrigerator for Something
television advertisement shows several teenagers searching through the refrigerator for something to quench their thirst.The refrigerator offers the youngsters many alternatives-soft drinks,fruit drinks,sport drinks,and bottles of Sunny Delight drink.The ad,which shows the teens happily selecting Sunny Delight over all the other beverages,appeals to the consumers' __________ for liquid refreshment to quench their thirst and attempts to shape their __________ for the advertised product.
A) needs; wants
B) wants; needs
C) wants; cravings
D) cravings; needs
E) needs; preferences
Correct Answer:
Verified
Q64: brand briefcases are very expensive,high-end briefcases that
Q65: Q66: target market refers to Q67: _ is a need that is shaped Q71: _ occurs when a person feels deprived Q73: People with both the desire and ability
A) people who could
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