good,service,or idea consisting of a bundle of tangible and intangible attributes that satisfies consumers' needs and is received in exchange for money or something else of value is known as a(n)
A) utility.
B) item.
C) service.
D) marketing program.
E) product.

Question

Quizplus · Accepted Answer

The definition given clearly describes a product and its main components - tangible and intangible attributes that satisfy consumers' needs and are exchanged for something of value. The other options, utility, item, service, and marketing program, either don't fully meet the criteria or don't accurately describe the concept of a bundle of attributes satisfying consumers' needs for which value is exchanged.

Good,service,or Idea Consisting of a Bundle of Tangible and Intangible