A new refrigerator falls into which of the following classifications of goods?
A) specialty products
B) accessory equipment
C) shopping products
D) convenience products

Question

Quizplus · Accepted Answer

A refrigerator is a higher-priced item that consumers typically take time to research and compare before making a purchase. This makes it a shopping product, which is a type of product that consumers compare in terms of quality, price, and style before making a purchase decision. Specialty products are unique products that consumers actively seek out, such as luxury cars or designer clothing. Accessory equipment refers to items used alongside main products, such as printer ink cartridges. Convenience products are low-priced items that consumers purchase frequently without much thought or effort, such as food or toiletries.

A New Refrigerator Falls into Which of the Following Classifications