The future attitudes of most prospects are affected by the first impression they form of the salesperson. Therefore, sales people ______.
A) must be selective in identifying prospects
B) must be tactful when they respond to objections
C) should carefully prepare their approach to potential customers
D) should use the same sales pitch to all customers

Question

Quizplus · Accepted Answer

The statement emphasizes the importance of making a positive first impression on prospects. To do so, salespeople need to carefully prepare their approach to potential customers, taking into account factors such as their interests, needs, and preferences. Being selective in identifying prospects and using a tactful approach to objections can also help build a positive impression. Using the same sales pitch for all customers, however, may not be effective in creating a lasting positive impression.

The Future Attitudes of Most Prospects Are Affected by the First