BMW Canada's company website (www.bmw.ca) allows consumers to "build [their] own car" on-line.What is this known as?
A) mass customization
B) a supplementary service
C) standardization
D) customization
Correct Answer:
Verified
Q33: Marriott Hotels,as well as Hyatt Regency and
Q34: Tim Horton's stresses that its employees take
Q35: At the dealer-owned Radio Shack,the store manager
Q36: After a customer has selected a book
Q37: The ability of each guest to check
Q39: What is the strategy that uses technology
Q40: Promotion strategies for dealing with the unique
Q41: Hyatt Regency's Platinum Card Program allows members
Q42: What are the three categories of pricing
Q43: You have just started a limousine service
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents