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Contemporary Strategy Analysis
Quiz 10: Vertical Integration and the Scope of the Firm
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Question 1
True/False
Firms exist in situations where the administrative costs of coordinating economic activity are less than the transactions costs of organizing such activity across markets.
Question 2
True/False
Economic organization in the capitalist economy is achieved through markets by the price mechanism and through firms by administrative direction.
Question 3
True/False
Transaction costs of markets include search costs and costs of negotiating contracts,but usually exclude the costs incurred in enforcing contracts.
Question 4
True/False
When a farmer operates a stall in a local farmers' market;this is a form of backward integration.
Question 5
True/False
Vertical integration allows a firm to extend its monopoly position from one stage of an industry's value chain to adjacent stages,this allows the firm to increase the amount of monopoly profit it can extract.
Question 6
True/False
Jewelry companies typically do not own gold and silver mines because the markets for gold and silver are highly competitive and impose few transaction costs on jewelry makers.
Question 7
True/False
Corporate strategy is concerned with how a firm competes in a particular industry,whereas business strategy is concerned the choice of which businesses the firm competes in.
Question 8
True/False
Corporate strategy is concerned with decisions over product scope,geographical scope,and vertical scope.
Question 9
True/False
When there are technical efficiencies from co-locating vertically-related processes (e.g.the production of pulp and paper or the production of steel and steel strip),vertical integration (in the form of common ownership of the vertically-linked activities)is essential.
Question 10
True/False
Managing vertically-related businesses that are strategically very different is not a problem if companies adopt an appropriate organizational structure.
Question 11
True/False
The growth in the size and scope of companies throughout most of the 19
th
and 20
th
centuries can be attributed primarily to the increasing transaction cost of markets.
Question 12
True/False
A major factor causing the narrowing in the scope of the activities of large corporations during the last two decades of the 20
th
century was increasing turbulence of the economic environment.
Question 13
True/False
Economies of scope and transaction costs are important concepts when analyzing the vertical,geograpjical,amd product scope of the firm.
Question 14
True/False
By offering the possibility of repeat business,the suppliers and buyers can avoid the problems of opportunism that give rise to transaction costs.
Question 15
True/False
Manufacturers of final products such as motor vehicles,airplanes,and domestic appliances are more likely to backward integrate into the productions of commodity components than components that are specialized to the specific requirements of the manufacturer of the final product.
Question 16
True/False
Alfred Chandler described the administrative mechanism of firms as the "invisible hand" of economic coordination.
Question 17
True/False
During the past three decades,increased emphasis on flexibility and the need to develop superior organizational capabilities has caused large companies ot reduce their vertical scope.
Question 18
True/False
The main manifestation of the trend towards vertical de-integration is the growth of outsourcing.
Question 19
True/False
For most of the 20
th
century companies expanded their vertical scope in the belief that vertical integration reduced risk and permitted superior coordination compared to relying on markets.