Question 1

If Shirley Halperin approached you as a potential investor,what questions would you ask her? Explain.Would your answer change the content of the memo in question #1 above? If so,how?

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Question 2

Write a memo to Shirley Halperin explaining what topics she should include in her business plan.

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Question 3

The marketing strategy section is a vital part of any business plan.What issues should it address?

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Question 4

To get external financing,an entrepreneur's plan must pass three tests with potential lenders and investors.List and briefly explain all three.

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Question 5

You have been asked to explain the basic elements of a sound business plan to your friend,who is considering beginning a new business.What elements should you recommend he include in his business plan?

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Question 6

What advice would you offer Halperin when she begins to use her business plan to locate capital?

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Question 7

The financial plan within a business plan is of interest to potential lenders and investors.Explain the contents of this section and describe what potential lenders and investors look for.

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Question 8

What tips would you offer an entrepreneur who is scheduled to present her business plan to a group of potential lenders and investors in one week?

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Question 9

"Sometimes the greatest service a business plan provides an entrepreneur is the realization that the business venture just won't succeed." Explain this statement.

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Question 10

Select one of the following"business plan mistakes" and discuss three techniques that may help avoid this potentially fatal error.
1.Failure to explain the business opportunity clearly
2.Unrealistic projections
3.Overly simplistic assumptions
4.Weak competitor analysis
5.Failure to describe the company's competitive advantage
6.A sloppy plan that contains errors
7.Exaggerating the qualifications of the management team
8.A plan that is incomplete

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Question 11

When making a loan to a small business,bankers tend to look for the 5 Cs.List and explain each of the 5 Cs of credit.

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Question 12

Explain the concept of a company's mission.What are goals? What are the objectives? How are the three concepts related?

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Quiz 4: Conducting a Feasibility Analysis and Crafting a Winning Business Plan