Question 1

Companies need to develop Web sites and apps specifically for mobile OSs because consumers expect to access Web sites from their smartphones and other devices and are frustrated by companies that do not support their devices.

Accepted Answer

Consumers are increasingly using their mobile devices to access the Internet and expect companies to provide Web sites and apps that are optimized for their mobile operating systems. Failure to support mobile devices can lead to frustration and loss of business. Therefore, companies need to prioritize mobile optimization in their digital strategy.

Question 2

Greater adoption of mobile apps will change the way that organizations deal with both internal and external customer service and support.Therefore,most organizations have developed plans for mobile customer service and support for competitive advantage.

Accepted Answer

The answer of Greater adoption of mobile apps will change...

Question 3

As interest in mobile commerce grows,there is a greater demand for innovative payment systems that make transactions from smartphones and other mobile devices convenient,safe,and secure.

Accepted Answer

The statement is true, as mobile commerce requires efficient and secure payment systems to be successful.

Question 4

Duplicating the Electronic Serial Number (ESM)of one phone and using it in second phone -the clone is referred to as phishing.This allows the perpetrator to have calls and other transactions billed to the original phone.

Accepted Answer

Phishing involves tricking individuals into revealing personal information, while cloning a phone's Electronic Serial Number (ESN) is a form of phone cloning, not phishing.

Question 5

Poor program management,poor contract estimate and hardware and software delays contributed to the mobile app failure of __________.

Accepted Answer

The U.S. Census Bureau's mobile app failure is well-documented and was attributed to poor program management, poor contract estimate, and hardware and software delays. Salesforce.com's App Exchange and Blackberry's Enterprise Solution did not experience such notable mobile app failures.

Question 6

Location-based commerce (l-commerce)refers to the delivery of advertisements,products,or services to customers whose locations can be identified at a given time.L-commerce is beneficial to both consumers and businesses.

Accepted Answer

L-commerce allows businesses to reach their target audience more effectively and allows consumers to receive relevant advertisements and offers based on their location. This can lead to increased sales for businesses and a better shopping experience for consumers.

Question 7

Applying mobile computing to __________ may have strategic implications by shortening cycle time,reducing delays,and improving supplier and customer relationships.Such solutions enable organizations to proactively adjust plans or shift resources.

Accepted Answer

Applying mobile computing to supply chains can improve efficiency by shortening cycle time, reducing delays and improving relationships with suppliers and customers. This can have strategic implications as organizations can proactively adjust plans or shift resources to respond to changing demands in the supply chain.

Question 8

New categories of handhelds such as e-readers--Amazon's Kindle and Apple's iPad - have not been rapidly adopted.

Accepted Answer

E-readers such as the Kindle and the iPad have been rapidly adopted by many consumers.

Question 9

Mobile computing has changed dramatically since 2008 as portable devices that connect wirelessly to the Internet became lighter,smaller,thinner,and much more powerful.

Accepted Answer

The statement accurately describes the evolution of mobile computing since 2008.

Question 10

Wi-Fi has fairly high power-consumption compared to some other standards such as Bluetooth.

Accepted Answer

Wi-Fi requires more power to transmit data over longer distances and at higher data rates compared to Bluetooth, making it relatively more power-hungry.

Question 11

By enabling sales force employees to type orders or queries directly into __________ systems while at a client's site,companies can reduce clerical mistakes and improve supply chain operations.

Accepted Answer

ERP (Enterprise Resource Planning) systems are designed to integrate all areas of a business, including supply chain operations. Allowing sales force employees to directly input orders or queries into the ERP system will reduce the likelihood of clerical mistakes and improve the overall efficiency of the supply chain. The other options, RFID (Radio Frequency Identification), CRM (Customer Relationship Management), and JIT (Just-In-Time), are also important technologies in supply chain management, but they do not directly address the issue of inputting orders or queries.

Question 12

Mobile commerce in Japan is growing exponentially and now represents the largest amount of m-commerce sales in the world.

Accepted Answer

According to a report by eMarketer in 2020, Japan's mobile commerce sales was projected to reach $204 billion, making it the largest market for mobile commerce in the world.

Question 13

Many of the new m-wallet products are safe and secure because confidential information in a user's wallet is stored on the mobile device.

Accepted Answer

Storing confidential information directly on a mobile device can pose security risks, as devices can be lost, stolen, or hacked. Secure m-wallets typically use encryption and tokenization to protect data.

Question 14

The cumbersome process of changing prices on in-store merchandise is made easier using mobile devices.Employees can walk the aisles of a store,scanning merchandise and checking the posted price against the price in the store's UPC database.

Accepted Answer

This statement is true. By using mobile devices to scan merchandise and check the UPC database, employees can efficiently update prices without the need for manual changes to each individual item.

Question 15

A __________ device allows improved response with reduced resources,real-time tracking of work orders,increased dispatcher efficiency,and a reduction in administrative work.

Accepted Answer

The description given fits a job dispatching device, which can optimize responses and tracking while reducing administrative work. Mobile POS and inventory management devices do not necessarily have these same features, and while SCM can offer some of them, it is a broader term that encompasses multiple functions.

Question 16

Blackberry OS,made by Research in Motion,is currently the dominant smartphone OS in the U.S.and number two globally.

Accepted Answer

The answer of Blackberry OS,made by Research in Motion,is currently...

Question 17

Long lines frustrate customers.Some studies show that at least one in 100 customers will abandon a long line,leaving the store without completing a purchase.

Accepted Answer

The answer of Long lines frustrate customers.Some studies show that...

Question 18

The mobile computing and commerce environment relies on two basic approaches to Internet connectivity: short range wireless technologies such as 3G and longer range telecommunications technologies such as 4G.

Accepted Answer

3G and 4G are both longer range telecommunications technologies, while short-range wireless technologies include Bluetooth and Wi-Fi.

Question 19

Several mining companies in Europe installed hundreds of Wi-Fi hotspots in their coal mines.Information from drills and trucks is transmitted wirelessly to the control center,which increases both productivity and safety.

Accepted Answer

The statement accurately describes how mining companies in Europe have installed Wi-Fi hotspots in their coal mines to transmit information wirelessly for increased productivity and safety.

Question 20

__________ extends the reach of CRM-both inside and outside the company-and to both employees and business partners on a 24/7 basis,to any place where recipients are located.

Accepted Answer

The description provided fits the definition of Mobile CRM which allows for the extension of CRM beyond the limitations of traditional desktop access to a 24/7 mobile capacity, accessible by employees and partners from any location.

Quiz 7: Mobile Computing and Commerce