expand icon
book Marketing Strategy, Text and Cases 6th Edition by Ferrell,Michael Hartline cover

Marketing Strategy, Text and Cases 6th Edition by Ferrell,Michael Hartline

النسخة 6الرقم المعياري الدولي: 978-1285073040
book Marketing Strategy, Text and Cases 6th Edition by Ferrell,Michael Hartline cover

Marketing Strategy, Text and Cases 6th Edition by Ferrell,Michael Hartline

النسخة 6الرقم المعياري الدولي: 978-1285073040
تمرين 1
Find a recent news article about an organization that changed its marketing strategy. What were the reasons for the change? How did the organization approach the development and implementation of the new strategy?
التوضيح
موثّق
like image
like image

One recent example is a Korean electroni...

close menu
Marketing Strategy, Text and Cases 6th Edition by Ferrell,Michael Hartline
cross icon