Selling 9th Edition by Stephen Castleberry,John Tanner

تمرين 14

A chain of restaurants wants to purchase a new order entry computer system tied into an accounting system that manages food inventory and automatically replenishes food items. Which criteria for evaluating supplier proposals might be used by (a) the purchasing agent, (b) the information systems department, (c) a store manager, and (d) the head of the legal department? How would this purchase differ from a purchase of the same products by a company that resells store fixtures and equipment to small restaurants?