حل الكتاب الأكاديمي | Retail Management 12th Edition by Barry Berman ,Joel Evans
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Retail Management

Retail Management

النسخة 12

مؤلف: Barry Berman ,Joel Evans

الرقم المعياري الدولي: 978-0132720823

الناشر: Pearson

314 تفسيرات

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قام Brunel.80 و11,168 من الطلاب بفتح هذا الكتاب

حل الكتاب الأكاديمي | Retail Management 12th Edition by Barry Berman ,Joel Evans

Chapter 1: An Introduction to Retailing
مجاني
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Chapter 2: Building and Sustaining Relationships in Retailing
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Chapter 3: Strategic Planning in Retailing
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Chapter 4: Retail Institutions by Ownership
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Chapter 5: Retail Institutions by Store-Based Strategy
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Chapter 6: Web, Nonstore-Based, and Other Forms of Nontraditional Retailing
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Chapter 7: Identifying and Understanding Consumers
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Chapter 8: Information Gathering and Processing in Retailing
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Chapter 9: Trading-Area Analysis
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Chapter 10: Site Selection
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Chapter 11: Retail Organization and Human Resource Management
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Chapter 12: Operations Management: Financial Dimensions
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Chapter 13: Operations Management: Operational Dimensions
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Chapter 14: Developing Merchandise Plans
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Chapter 15: Implementing Merchandise
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Chapter 16: Financial Merchandise Management
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Chapter 17: Pricing in Retailing
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Chapter 18: Establishing and Maintaining a Retail Image
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Chapter 19: Promotional Strategy
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Chapter 20: Integrating and Controlling the Retail Strategy
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Retail Management 12th Edition by Barry Berman ,Joel Evans