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book Retail Management 12th Edition by Barry Berman ,Joel Evans cover

Retail Management 12th Edition by Barry Berman ,Joel Evans

النسخة 12الرقم المعياري الدولي: 978-0132720823
book Retail Management 12th Edition by Barry Berman ,Joel Evans cover

Retail Management 12th Edition by Barry Berman ,Joel Evans

النسخة 12الرقم المعياري الدولي: 978-0132720823
تمرين 8
What is the current role of each of the traditional communications tools for retailers: advertising, public relations, personal selling, and sales promotion
التوضيح
موثّق
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Case summary:
Consumers control retaile...

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Retail Management 12th Edition by Barry Berman ,Joel Evans
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