Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack

تمرين 19

United Raw Material Solutions, Inc. is a business-to-business marketplace that brings together buyers and sellers of textiles, petrochemicals, plastics, and electronics. Access the Web site at www.urms.com. Which members of the buying center would be most interested in this site What services and benefits do you see for buyers For suppliers