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book Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz cover

Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz

النسخة 15الرقم المعياري الدولي: 978-1111579715
book Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz cover

Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz

النسخة 15الرقم المعياري الدولي: 978-1111579715
تمرين 4
What are the components of attitude? Explain the two ways in which marketers can try to change consumer attitudes toward their products.
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Attitude:
Attitude is a perspective of ...

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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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