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book International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen cover

International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen

النسخة 10الرقم المعياري الدولي: 978-1285687162
book International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen cover

International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen

النسخة 10الرقم المعياري الدولي: 978-1285687162
تمرين 12
The Pirate Effect
Pirates drive up the cost of cargo and the prices of shipments. Some believe that shippers should simply take the "long route" to gain distance from pirates. Others argue that proper arming of the crew will lead to brief battles with the pirates losing and the cargo being safe.
Who is right?
Why is piracy a problem for ocean commerce?
التوضيح
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Acts of piracy threaten maritime securit...

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International Marketing 10th Edition by Michael Czinkota, Michael Brumbach, Ilkka Ronkainen
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