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book Contemporary Marketing 16th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 16th Edition by Louis Boone,David Kurtz

Edition 16ISBN: 978-1133628460
book Contemporary Marketing 16th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 16th Edition by Louis Boone,David Kurtz

Edition 16ISBN: 978-1133628460
Exercise 20
What is the rule of three? Suppose you worked for a small firm in a large industry, such as a small manufacturer of furniture. How might you actually use the rule of three to enhance your firm's position in the marketplace?
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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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