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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460 Exercise 16
How can social responsibility benefit a firm as well as the society in which it operates?
Explanation
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Corporate social responsibility (CSR) :
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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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