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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
Edition 16ISBN: 978-1133628460 Exercise 24
Imagine you are a wholesaler for poultry products such as chicken and eggs, which are produced by a cooperative of small farmers. Describe what steps you would take to build relationships with both the producers-farmers-and retailers such as supermarkets.
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Business market:
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Contemporary Marketing 16th Edition by Louis Boone,David Kurtz
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